Welcome to Hiring in Nomenland, a unique corner of the internet where we tackle the challenges of modern staffing marketing head-on. If you’ve ever found yourself exclaiming, „I think there are no more people left here!“ or „Whatever we do, nothing works,“ you’re not alone. These sentiments echo the frustrations of countless professionals in our industry.
- „I think there are no more people left here!“
- „Whatever we do, nothing works.“
- „We have ZERO reactions from job portals.“
- „The economy is bad.“
- „It’s tough to hire new people because it’s (insert any month of the year). The situation will get better in (insert another month).“
- „Jobs are not attractive for local people. We need foreigners. Now.“
Sound familiar? These are common refrains in the world of staffing, where vacancies seem to outnumber candidates. It’s a tough landscape, and at times, it feels like we’re navigating through Nomenland—the land with many vacancies but no candidates.
Whether you’re an executive manager in a staffing agency or the Head of HR, the pressure to deliver new hires is relentless. Colleagues, shareholders, clients, and customers all expect results. If you don’t deliver, someone else will, even in Nomenland.
Our journey: Transforming staffing marketing
Six years ago, I was hearing the same excuses while working at Manuvia, one of Central Europe’s largest staffing agencies. Our focus was on mass-volume blue-collar staffing. The traditional marketing channels had stopped delivering, and the demand for new hires was skyrocketing. It became clear that we needed to revolutionize our approach to marketing.
Thus began a significant transformation from mainly offline to full-stack online marketing. This journey involved building a new team and establishing processes to create a smoothly running machine capable of generating thousands of leads. It was a challenging three-year process filled with ups and downs, but the results spoke for themselves. After our transformation, we developed a system that allowed us to hire over 2,000 blue-collar workers each month.
Sharing our knowledge
Now, we want to share our hard-earned knowledge and experience with you through a series of articles and interesting content on Hiring in Nomenland web site. This will guide you through the effective marketing system we developed to secure a steady stream of leads for your business.
What to Expect
In our ebook and throughout the blog on this site, you can look forward to high-value content designed to transform your staffing marketing efforts. Each article will provide actionable insights and practical tips to help you navigate the challenging landscape of staffing.
We believe that by refining your approach to branding, running effective campaigns, and producing engaging content, you can overcome the hurdles of Nomenland. Our goal is to empower you with the tools and knowledge needed to excel in staffing marketing, ensuring that your business thrives even in the most challenging conditions.
Let’s dive into this journey together and transform the way you approach staffing marketing. Welcome to Nomenland.
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